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e.biz: the anatomy of electronic business

book
posted on 2023-06-08, 00:37 authored by G Sampson
E-Biz is a clear and straightforward guide to the fundamentals of e-business and e-commerce. It is unique in providing the knowledge required for computing and IT students to make the transition from studying the technology, to actually applying it in real life business scenarios. Using a selection of case studies, the author demonstrates how sound business strategies must underlie the application of technology if a successful outcome is to be achieved. E-Biz cuts through the hype and jargon often associated with this subject, to stand out as a genuinely useful book for students.

History

Publication status

  • Published

ISSN

750658959

Publisher

Butterworth-Heinemann

Pages

224.0

Place of publication

Oxford

ISBN

9780750658959

Department affiliated with

  • Informatics Publications

Full text available

  • No

Peer reviewed?

  • Yes

Legacy Posted Date

2012-02-06

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    University of Sussex (Publications)

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