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Key determinants of relationship value gap: a conceptual framework

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posted on 2023-06-09, 03:38 authored by Ngoc LuuNgoc Luu, Cadeaux Jack, Ngo Liem
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History

Publication status

  • Published

File Version

  • Accepted version

Presentation Type

  • paper

Event name

2013 Australia and New Zealand Marketing Academy Conference

Event location

Auckland, New Zealand

Event type

conference

Event date

1st - 4th December 2013

Department affiliated with

  • Strategy and Marketing Publications

Research groups affiliated with

  • Marketing Innovation Research Group Publications

Full text available

  • Yes

Peer reviewed?

  • Yes

Legacy Posted Date

2017-07-07

First Open Access (FOA) Date

2017-07-07

First Compliant Deposit (FCD) Date

2017-07-07

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