The relational self as the dynamic interface: the case of cosmetics consumption

Liu, Chihling, Keeling, Debbie and Hogg, Margaret (2013) The relational self as the dynamic interface: the case of cosmetics consumption. In: 2013 Consumer Culture Theory (CCT) Conference: Building community across borders, 13-16 June 2013, Tucson, Arizona.

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We challenge the ongoing prevailing social stigma of how beauty and artifice contribute to the sexual objectification of women through exploring the personal meanings that the taken-for-granted daily cosmetics consumption experiences hold for women from diverse backgrounds. Phenomenological interviews were conducted with thirty-one women aged from 19 to 62, and interpreted through a circular hermeneutic process with specific consideration given to relational conceptions of the self. Following the textual interpretations, we offer a conceptualisation of the relational self as a dynamic interface that not only differs from our traditional concepts of social self, but also suggests new ways to see the relational self as a management tool that filters and regulates change in the self as it changes over time. A brief concluding discussion highlights our key contributions.

Item Type: Conference or Workshop Item (Paper)
Schools and Departments: School of Business, Management and Economics > Business and Management
Subjects: H Social Sciences > H Social Sciences (General)
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Depositing User: Debbie Keeling
Date Deposited: 28 Jun 2017 10:48
Last Modified: 28 Jun 2017 10:51
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