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Managing innovation: integrating technological, market and organizational change, Sixth edition
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posted on 2023-06-09, 12:02 authored by Joseph Tidd, John BessantManaging Innovation is the bestselling text for graduate and undergraduate students and a classic in the field. Emphasizing practical, evidence based tools and resources, this title provides students with the knowledge base to successfully manage innovation, technology, and new product development. The holistic approach addresses the interplay between the markets, technology, and the organization, while relating the unique skill set required to manage innovation and innovation processes.
History
Publication status
- Published
File Version
- Published version
Publisher
WileyPages
556.0Place of publication
New JerseyISBN
9781119379416Department affiliated with
- SPRU - Science Policy Research Unit Publications
Research groups affiliated with
- Intrapreneurship Hub Publications
Full text available
- No
Peer reviewed?
- Yes
Legacy Posted Date
2018-02-12First Compliant Deposit (FCD) Date
2018-02-12Usage metrics
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